AFS Moving Services Ltd – Privacy Policy
(Effective from Wednesday 1st January 2025)
AFS Moving Services Ltd (“we”, “our”, “us”) respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, store and share your personal information in accordance with the laws of England and Wales, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

By using our website, social media channels, or our services, you consent to the practices described in this policy.

1. Who We Are
Company name: AFS Moving Services Ltd
Registered office: 27 Old Gloucester Street, London, United Kingdom, WC1N 3AX
Company number: 15948182
Email: info@afsremovals.com
Telephone: 0333 772 3714

We provide removals, packing, storage, and related transport services across the UK and Europe.

2. What Personal Data We Collect
We may collect and process the following personal data:
Identity Information – name, title, date of birth.
Contact Information – address, email, telephone number.
Service Information – details of your move (collection and delivery addresses, property access, inventory lists).
Payment Information – bank details (for deposits or refunds), invoices, billing addresses.
Marketing Information – your communication preferences, feedback, reviews.

We do not collect or store sensitive data (e.g. health, religion, biometric data) unless absolutely necessary for legal compliance.

3. How We Collect Your Data
Directly from you – when you request a quotation, make a booking, or contact us.
From our website – via enquiry forms, quote calculators, or cookies.
From social media – if you interact with us via Facebook, Instagram, or other platforms.
From third parties – such as comparison websites or referral partners (with your consent).

4. How We Use Your Data
We process your personal data only where lawful and necessary. Our uses include:
Providing services – handling quotations, bookings, payments, and communications.
Customer service – responding to enquiries, complaints, and requests.
Marketing – sending you offers, updates, or review requests (with your consent).
Legal compliance – maintaining records for tax, insurance, and regulatory purposes.
Website improvements – analysing site traffic and user behaviour.

Our lawful bases for processing include performance of a contract, legal obligations, legitimate interests, and consent (where applicable).

5. How We Share Your Data
We may share your personal data with trusted third parties, but only where necessary:
Our employees, contractors, and porters involved in your move.
Insurance providers (if you request cover).
Payment providers and banks (for deposits and refunds).
IT and website hosting providers.
Legal or regulatory bodies where required by law.

We do not sell your data to third parties.

6. Data Security
We have appropriate technical and organisational measures in place to protect your personal data from loss, misuse, or unauthorised access.

7. Updates to This Policy
We may update this Privacy Policy from time to time to reflect changes in law, regulation, or our practices. Any updates will be posted on our website with the effective date.